EVADAV

Almost every beginner in traffic arbitrage makes the same mistakes You launch a campaign — no clicks, ROI is negative, the offer seems okay but nothing works Sounds familiar? In our new article, we break it all down: - Why you should never launch without testing - How to avoid wasting your budget on a dead offer - Which metrics actually matter You'll also get practical tips on testing, analytics, and budgeting – straight from the EVADAV team Read our full guide and don’t repeat these mistakes! Starting successful campaign is easier than it seems

Read July's Digest of the Hottest GEOs, Formats & Creatives Staying competitive in performance marketing means staying ahead of the trends – we’ve done that research for you. In our July 2025 Digest, we highlight the most profitable GEOs, best-performing ad formats, and winning verticals to help you optimize your campaigns and scale smarter. Whether you're working with Popunder, In-page, Push or Native – this guide will show you what’s working right now. Here’s what you’ll discover: - Top GEOs with highly-converting traffic - Ad formats and current bids - Verticals gaining traction this month - Ideas of efficient creatives Already running campaigns? This guide can help you refine your targeting, test new GEOs, and improve your results. Read the full digest

Discover Summer Trends in Traffic Arbitrage 2025 is blooming, and so are the hottest opportunities in traffic arbitrage! User behavior patterns change this season, staying ahead means bigger conversions and juicier ROIs Explore our new guide with fresh insights on: - Evergreen ad formats (Popunder, In-page, Push & Native) and which ones work best - Top verticals where the profit is growing - Best GEOs and Tier-2 markets with low CPA & high engagement - Fresh ideas for creatives in different verticals - AI & smart targeting: how to harvest the hottest leads with precision Ready to plant the seeds of success? Read the full article and make sure your campaigns bloom this season

Meet EVADAV At AGS 2025 In Berlin On June 18-19th, Berlin will host the landmark event – 100th App Growth Summit that unites app development companies and experts from all over the world. 70+ speakers and 600+ attendees will discuss all-things apps, sharing the best full-funnel growth strategies. This time, there will be even more space for brainstorming: 15+ roundtables and three content rooms will feature in-depth sessions on user acquisition, retention, monetization, and more. EVADAV will be there, too! If you want to discuss partnership, you can meet two of our representatives: Leonid Yukhno, CBDO at EVADAV TRAFFIC GROUP. Ready to discuss growth hack strategies, traffic scalability, and performance-driven ad monetization. German Ovcharenko, Head of Media Buying at EVADAV APPS. Glad to share expertise on app promotion tactics and campaign optimization. Contact our experts on LinkedIn to book a meeting. Looking forward to seeing you!

EVADAV Mediakit 2025 for Advertisers is Here! Meet your ultimate guide to performance-driven advertising with EVADAV Ad Network! What’s inside? Learn more about the benefits for our key customers Get information about our top verticals, best-covered GEOs, and key ad formats: Popunders InPage Push Native Why EVADAV? ✓ 2 billion+ daily impressions ✓ Quick moderation ✓ 40+ payment methods Check out the Mediakit 2025 and let’s launch campaigns together!

Bitget Campaign in Vietnam: How We Maximized Crypto Conversions Promoting a cryptocurrency project requires a strategic and data-driven marketing approach. EVADAV’s media buying team demonstrated it when working with an offer for Bitget, one of the leading cryptocurrency exchanges. In the testing described below, we reached remarkable results by leveraging precise targeting, cost optimization, and high-impact creatives. Campaign Overview Offer: Bitget cryptocurrency exchange Geo: Vietnam Revenue Model: 35% Rev Share Approval Time: 30 days Cookies Duration: 30 days Test Budget: $1,500 (adjusted to $1,579) Bitget’s primary goal was to maximize conversions while maintaining budget efficiency. Here’s how we achieved an impressive ROI of over 25% by optimizing our overall strategy. Step 1: Setting up the campaign To maximize reach and engagement, our media buying team used two powerful ad formats: - Push notifications - Popunders Working with both mobile and desktop traffic in Vietnam, we focused on Android OS 15 and iOS 18 to reach users with up-to-date devices and ensure higher engagement rates. Step 2: Adjusting CPC The initial CPC stood at $1.9, but through strategic adjustments, the team reduced it to $0.41 thanks to: - Premium traffic sources. EVADAV’s account manager helped improve traffic quality by using Black and White lists. -Automated filtering. The system of automatic rules turned off poorly performing campaigns and sources, leaving only the most efficient ones. - Bid adjustments. Bids were refined based on real-time performance data. Finally, impressions per user were limited to avoid ad fatigue. Step 3: Creative strategy featuring Lionel Messi A standout element of the campaign was the use of creatives featuring Lionel Messi, Bitget’s official ambassador. These ads were exclusively used for Push Notifications, capitalizing on Messi’s global appeal to boost engagement and trust. The landing page also incorporated football-themed elements from LaLiga, which Bitget sponsors. Step 4: Monitoring and optimization Key KPIs included: -Click-Through Rate (CTR) to measure ad effectiveness. - Conversion Rate (CR) to assess traffic quality. - Cost Per Click (CPC) to monitor advertising efficiency. - Return on Investment (ROI) is used to evaluate overall profitability. Throughout the campaign, performance metrics were tracked in real time, allowing for continuous adjustments. Campaign Results With a total budget of $1,579, the campaign delivered outstanding results: -Clicks: 3,966 -Conversions: 594 -Revenue: $1,918 - ROI: 25.7% Later, our media buying team scaled up this strategy with significantly larger budgets. Want to repeat this success or outperform it? [Download the Full Case Study Here] Explore the PDF and use proven strategies. Our managers will help you at every step of your ad journey, from setting up to analyzing statistics.

SIGMA Asia 2025 is Starting Soon ⏳ On June 1-4, Manila will host SIGMA Asia 2025 – the most powerful iGaming and affiliate marketing expo in the region With over 20,000 delegates, 450+ exhibitors, and high-level speakers, this is more than a conference. It’s where the future of iGaming in Southeast Asia is taking shape. In our latest blog post, we break down: ✔ Why Southeast Asia (and the Philippines in particular) is becoming a top GEO ✔ Who you’ll meet at SIGMA ✔ What makes this event so valuable for affiliates and advertisers ✔ Who’s behind the SIGMA brand If you're looking to run a business in Asia, you should not miss this summit! Read the full article on our blog and find out why EVADAV recommends SIGMA Asia 2025:

Meet May’s Digest of Top GEOs, Formats & Creatives! Struggling with low CTRs or weak conversions? Then you should definitely take a look at our cheat sheet for effective ad strategies in May 2025 Our latest data-driven material reveals what’s working right now in performance marketing, providing insights on: Top advertising formats – ad types to reach audiences effectively Top-performing GEOs – countries with the highest bids ️ Top creatives – ways to design ads for maximum returns Instead of guessing, use real trends from top CPA campaigns to: Cut wasted ad budget Scale winning offers faster Stay ahead of the competition Get inspiration and insights to generate maximum returns out of your advertising budget – explore our blog post

Hello everyone! MAC 2025 in Yerevan gathered top affiliate marketers worldwide. EVADAV AD NETWORK highly recommends this event if you want to find new or strengthen the existing partnerships and explore fresh ideas for mutual growth If you’re attending or interested in affiliate traffic buying, connect with our team on Telegram @adver_roma. We’ll help you start and scale your campaigns with professional support. Full text and photos from the event

Launch campaigns with EVADAV and get a bonus up to $450 We’re launching a new contest for all newly-registered EVADAV users! Launch campaigns in Gambling or Betting verticals and get a chance to earn one of Jackpot Bonuses up to $450! Rules are as follows: Only new EVADAV users are eligible after making their first deposit. You need to spend at least $500 on campaigns in Gambling and Betting verticals. Use any ad format – Push, Native, In-Page, Popunder. Submit your entry by sending an email to support@evadav.com or messaging your account manager. You will be assigned a personal ID for participation. Learn more about the rules and prizes – read the full article in our blog.

New Update For Advertisers: Track Two Goals At Once We’ve just rolled out a powerful update to help you take your campaign optimization to the next level – you can now track two goals simultaneously in your postback setup! Setting goals in postback allows you to send user action data (like installs, registrations, or deposits) back to the ad platform for performance tracking Why does it matter? More goal tracking = more insights = better decisions = higher ROI Tracking two key events gives you a more complete view of your campaign's effectiveness across different funnel stages, especially in performance-focused verticals: Utilities: Track installs and subscriptions to get a full picture of user engagement. iGaming: Analyze registrations and deposits to better understand which GEOs and traffic sources truly convert. Now, you can include both goals in a single URL and monitor them directly in the unified EVADAV interface ‍ Learn how to set it up and start optimizing smarter

Don’t Miss These Top-10 Gambling Events 2025 The gambling world never sleeps – and neither should you, because it would be a bummer to miss the best iGaming conferences where industry leaders shape the future To help you navigate the jam-packed calendar of gambling events 2025, we’ve made an ultimate guide. It provides ample information: dates, location, topics to be discussed, participants, and description with interesting activities Why visit these gambling events? They are MASSIVE: - Over 15,000+ attendees at each exhibition - You can meet operators, game developers, payment providers, and regulators under one roof - Both regional and international events mentioned, so you can explore established and emerging GEOs From Macao's luxury gaming showcases to London's tech innovations – there's an event for every business goal Check the guide and get ready to pack your suitcases – maybe we will meet there?

iGaming in the Philippines is the next big bet for advertisers! The Philippine iGaming market is booming with 165% revenue growth in 2024 and projections hitting $4.67 billion by 2029 Why? Legal & transparent: PAGCOR-regulated, with tax cuts to 30% for operators Mobile-first users, especially among the young tech-savvy population Cultural roots: gambling & betting are one of their favorite leisure activities Undersaturated market and lower competition compared to EU/LatAm = higher ROI It’s time to enter this market before your competitors do! ‍♂️To help you better understand the specifics of the geo, we have released an article that answers all the burning questions: What is the Filipino audience like? Is iGaming legal in the Philippines (spoiler: absolutely, but not for all ) What are the best-performing ad formats and current CPC/CPM bids in the Philippines? How to optimize your campaigns for the best results? Read the full article to dive into the specifics of this prospective market

Conversion Conf 2025, the premium affiliate conference, is just around the corner — and we’re excited to be part of it! Where: EXPO XXI, Warsaw, Poland When: April 16–17, 2025 Over 2,000 attendees, 5 top verticals, 50+ industry experts, 100+ leading brands Why should you attend? In just two days, you'll gain top industry insights, real growth opportunities, and valuable business connections. ️ Are you an affiliate? You can attend for free — register here ️ Planning to buy a ticket? Use our promo code EVADAV10 to get a 10% discount. See you in Warsaw! Exciting times at EVADAV: We've opened our second office in Warsaw and are looking for ambitious and talented teammates. If you're the one, check out our open positions and send us your resume. We'd love to hear from you.

🚀 Why IPL 2025 is the Perfect Time to Launch Your Campaigns 🏏 With IPL 2025 in full swing, this is the best opportunity to drive traffic, especially for advertisers in the gambling and betting sectors. Why? 📱 Mobile traffic is at an all-time high as millions of fans watch the matches live. 🏆 High engagement from users actively following the games and placing bets. 🌍 Global reach: IPL has a massive international audience. If you haven't started your campaigns yet, you're missing out. The competition is already capitalizing on the event’s excitement, so don’t let this opportunity slip away! 💡 Start now with EVADAV, a platform trusted by thousands of advertisers to drive conversions and maximize profits. 💰 Read more about why you should launch your campaign today!