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Popunders in 2025: The Format That’s Hard to Beat Advertisers have plenty of tools at their disposal, but some formats are in a league of their own. Popunders are one of them. They combine something you rarely get all in one place: instant reach, simple setup, zero creative requirements, and consistent conversions. Even in 2025, with a flood of new ad formats, popunders still deliver what’s hard to replicate elsewhere: fast campaign launches without heavy prep work the ability to scale traffic within hours predictable results, even in tough verticals steady performance with the right optimization In our latest article, we break down: Why experienced advertisers still choose popunders Where they outperform newer formats How to launch and optimize campaigns effectively OnClickA tools that make testing and scaling easy The focus is on practical strategies that work in 2025 — from campaign setup to performance analysis. Read the full breakdown

More data, fewer guesses — Dual Postbacks are live on OnClickA Ever felt like your funnel is a black box? You launch a campaign, see some conversions, but what happens in between — no one really knows. Now you will. With Dual Postbacks, you can track multiple events in a single campaign — signups, email verifications, deposits, subscriptions, you name it. - See where users drop off, - Spot and fix problems early, - And stop paying for clicks that never lead to revenue. You can start using Dual Postbacks right now — contact your account manager to set them up and see the difference in your statistics. P.S. Campaigns with postbacks are now eligible for 5% cashback — details inside our new article about the feature. Activate Dual Postbacks today

Yes, it’s true — we now have two Mini Apps from the creators of Hamster Kombat 🐹 Their new title, Hamster Kombat GameDev, is already live — and available via OnClickA. Why it’s worth testing: - Access to a large, active, and engaged audience - Predictable and consistent traffic with daily engagement - Rewarded-only format = motivated, high-intent clicks - Early access = fewer advertisers, lower bids, more space to scale What kind of offers is this traffic good for? With its high volume, active users, and built-in engagement, this traffic is a great fit for any offer where attention and interaction help drive conversions. Especially good for games, gamified flows, apps, and anything with onboarding. Give it a try — this might be the kind of traffic your offer has been missing. Launch is available through your OnClickA manager. See how it works for your offer

Running crypto offers? OnClickA has more than just Mini App Ads. Mini App Ads perform well for Web3 and crypto, especially when you need interactive formats inside Telegram. But they’re just one of several traffic options we support. Here are two more proven ways to reach crypto audiences: 1. CPM campaigns Banners (in-page, slide-in, sticky, premium header) and popunders with flexible targeting by GEO, device, and site. Rates start from €0.24, with top-performing GEOs already tested. 2. Direct placements We’ve pre-negotiated deals with leading crypto media — no scripts or SDKs needed. You get clear terms and visibility on trusted platforms. In this article, we break down the formats, current rates, and GEOs that are actually delivering results — so you can decide what fits your offer and goals. Read the full article

Been thinking about monetizing your traffic? Now’s a good time to start If it’s been on your mind — we just made it easier. We put together a clear and practical guide for website owners, app developers, and Telegram Mini App creators. It walks you through what traffic monetization is, which formats make sense, and how to choose a setup that fits your platform. Everything’s broken down step by step — simple enough that even a kid could understand the basicsSo if you’ve been waiting for the right moment to figure it all out — this might be it. 👉 Read the guide

What Ad Format Should You Really Be Using? Here's a Straightforward Guide Hey everyone! If you’re a publisher trying to make sense of which ad formats to use on your site — this one’s for you. Monetization isn’t just about putting banners everywhere. Choosing the right format can seriously boost your revenue and keep your users from bouncing. We’ve put together a practical guide that breaks down 3 ad formats that work really well for mainstream traffic: 👉 Popunders 👉 Interstitials 👉 In-Page Push Inside the guide: 🔹 What each format looks like (with examples) 🔹 Which offers perform best with which formats 🔹 Tips on how to combine formats without killing UX Check it out here

Top Up, Get a Bonus — and Win Something Big Need a reason to top up this week? We’ve got two: from now until June 30, you can get up to $200 in bonus funds — and automatically join our big summer giveaway, no sign-ups needed. New to the platform or topping up for the first time? Use promo code HELLOSUMMER on a $100+ top-up and get a +10% bonus (up to $200). Valid once per account, for first-time top-ups only. The giveaway kicks off in July — with big, exciting prizes we’ll reveal soon. And if you use the bonus now, you're already in and have a chance of winning. No forms, no extra steps required. Claim Bonuses and Enter Giveaway

Still ignoring the easiest lifetime income in your niche? You’re already sending traffic. So here’s a question: why not earn a lifetime commission while you’re at it? Yes, we’re talking about that OnClickA affiliate program. If you know people who spend on traffic — you could be quietly earning 5% of their spend, every week. For as long as they advertise. - 5% from every dollar your referral spends - Lifetime - Weekly payouts - Transparent statistics If you’re even loosely in the media buying / affiliate / ad ops world — this is probably the lowest-effort passive stream you can plug into. If it’s been on your radar — maybe it’s time to actually give it a shot. Get a referral link

Premium Traffic. Smarter Targeting. Real-Time Results. Magic? No, RTB. If you haven’t heard of RTB — or haven’t tested it yet — it might look like magic when your ads start hitting exactly the right users. With OnClickA’s RTB supply, advertisers get direct access to 4B+ daily impressions across 240+ GEOs — all clean, brand-safe, mainstream traffic. Advertisers: Reach your ideal audience with advanced targeting (GEO, device, Frequency Capping) and unique formats like Telegram Mini App Ads. Publishers: Maximize revenue with competitive auctions and diversified ad formats like Video, Native, Push, and more. Setup is simple: just provide your feed — we’ll take care of the rest. Full support, live tracking, and real results. Want to dive deeper into how RTB works? Try it now

8 Monetization Tips from an Expert Who Sees Publisher Setups Every Day Most publishers know how to monetize traffic. They set up a few formats, join a network, and let it run. And it works — to a point. But many hit a ceiling. Revenue stalls. Improvements slow down. And often, what’s missing isn’t something big — it’s a few small, strategic changes. We asked an expert who works with publishers every day: what do people overlook when setting up monetization? He shared 8 practical tips that can help unlock more value from the traffic you already have. [Read the full article] — it’s clear, simple, and based on real experience.

Traffic’s coming in — but no clear results? You might be reading your metrics wrong You’re bidding well, getting impressions, maybe even clicks — but conversions aren’t there. Or you’re making money… but don’t know why one campaign works and another doesn’t. Most of the time, it’s not about traffic quality. It’s about understanding your numbers. CTR, CR, EPC, ROI — they don’t mean much if you’re not reading them right. We put together a quick, clear breakdown of key metrics — and why OnClickA’s dashboard makes it easy to track what matters. Take a few minutes to figure it out now — before it starts costing you more than it should. 👉Read here

What We Took Away from MAC and i-Con Over the past few weeks, we joined two events: MAC Affiliate Conference in Yerevan and i-Con in Limassol. In a market that evolves every week, offline networking is still irreplaceable . These events help us stay close to what really matters: your challenges, your questions, your needs. Because our partners and clients are based all over the world — in 240+ GEOs — it’s only natural for us to go where the conversations are. We’re grateful to everyone who visited our booth, joined us for a chat, shared feedback, or asked the tough questions. At both events, we ran prize draws with Nintendo Switch, JBL tech, and, of course, OnClickA merch. We hope someone’s already racing through Mario Kart on their new Switch, while others are enjoying their favorite playlists on brand-new JBL tech. And speaking of merch — it’s started to take on a life of its own. We hand out so much of it at every event, our t-shirts and stickers seem to travel the world with the same reach as our traffic — 240+ GEOs and counting. We’re glad to have shared these moments with so many of you — and we’re already looking forward to what’s next. Until next time! P.S. We’ve attached a few photos — our merch really is on its own world tour.

Is your website traffic lower than expected? Feel like your website could be performing better? In many cases, traffic is lower than it should be — and the reason is often a few hidden issues that go unnoticed. At OnClickA, we’ve put together the 5 most common mistakes that limit website growth—and how to fix them. If you want to grow your website traffic, start by fixing these important issues—they’re the first step to getting more visitors. Check out our full article for practical tips! Read the full article here

Heading to i-Con 2025? Well, if you weren’t planning to, maybe think again. i-Con is one of those events where everyone from the industry shows up — from networks to advertisers, from publishers to tech teams. It’s where deals are made, trends are spotted, and ideas get moving. If you're attending — consider this an open invitation to stop by our booth (📍ME19). We’ll be full of fresh ideas, insights, and ready to connect, collaborate, and share strategies that actually work. Oh, and we’ve got a giveaway going on — enter for a chance to win a Nintendo Switch, JBL tech, or some of our branded merch. See you at i-Con! 🎁Join the giveaway 📆Book a meeting

Conference After Conference: A Quick Look Back at MAC 2025 Last week, we spent two productive days in Yerevan at the MAC Affiliate Conference. This week, we’re heading to the Island Conference — but before we move on, here’s a quick look back at what made MAC stand out: We spoke to tons of iGaming teams, and almost all of them were looking for quality traffic. Luckily, that’s what we do best. With global coverage and tools like Telegram Mini App Ads, we’re here to help drive performance. There was also strong interest in Web3 and crypto. We helped some exciting projects in this field with both promotion and monetization. A few exciting collaborations are already in the works — stay tuned. Our prize draw brought the fun — a Nintendo Switch, a JBL speaker, and our branded merch all found new happy owners. Thanks to everyone who came by, had a chat, or just said hi. Next stop: Island Conference — see you soon!

Are your clicks not converting? Your campaign isn’t broken — it’s just waiting to be optimized. Let’s be real — most campaigns aren’t perfect from the start. But the good news? You don’t need to rebuild everything from scratch. A few smart changes to your creatives, targeting, or bids can seriously boost results (without spending more). In our new article, we show how to improve your campaign performance through simple, focused optimizations: Understand what your stats are really saying Test creatives with less guesswork Target more precisely Spend smarter and get more from your budget Simple, clear, and made for advertisers at any level. Start optimizing your campaigns and see the difference. Read our guide

Did you know you can earn from your social media traffic with OnClickA? Many creators think they need brand deals or their own website to monetize their social media traffic. But that's not always the case! With OnClickA, you can easily turn your social media presence into a source of income. Using our direct/smart link format, you can generate revenue without waiting for sponsorships or collaborations. By the way, setting it up takes just a few minutes. Want to see how it works? Check out our guide to get started! [Learn more]

OnClickA at MAC Yerevan — come say hi! We’ll be at MAC Yerevan on May 20–21 — a great chance to meet in person, chat about traffic, campaigns, or just connect face to face. If you’re working with traffic (or looking for new ways to grow your project), you’ll definitely find something worth your time. What you’ll find at our booth: merch and giveaways a team ready to discuss formats, launches, or even your specific cases fun giveaways >Book a meeting < See you in Yerevan!

Big News: You Can Now Advertise in Hamster Fightclub — Only on OnClickA If you’ve heard of the Hamster Kombat Mini App (and chances are, you have), you know what kind of audience its creators can build. With over 300 million users, it became one of the most viral Telegram Mini Apps to date. Their new release — Hamster Fightclub — is already showing strong growth, with lots of users on board and an actively engaged audience. And here’s the key part: OnClickA is now their official advertising partner. Here’s what that means for your campaigns: You get access to a large, active audience inside a fast-growing Mini App created by the team behind Hamster Kombat — a worldwide viral hit. Access is very limited, so your ads face less competition and get more visibility. You can choose the format that fits your goals — from quick rewarded posts to more immersive rewarded videos. The rewarded format brings real engagement — users opt in to see your ads in exchange for in-game bonuses. This creates a more attentive, positive interaction and often leads to higher conversion rates. Campaigns are launched via your manager, and some verticals may have restrictions — be sure to reach out and confirm before launching. Click the link below to launch a campaign with our manager, sign up, and find out info on top GEOs and rates. Launch and explore

Unlock the Full Potential of RTB with OnClickA Programmatic advertising is evolving, and Real-Time Bidding (RTB) is at the core of high-performing campaigns. But not all RTB solutions are the same. With OnClickA, advertisers and publishers get a competitive edge through precision targeting, high-speed auctions, and diversified monetization opportunities. For Advertisers: Maximizing Performance with Advanced RTB Granular Targeting: GEO, device type, browser, OS, Frequency Capping, and more. Exclusive Ad Formats: Telegram Mini App Ads, Video, Push, Native, Interstitial. Real-Time Optimization: AI-powered bidding ensures efficient budget allocation and higher ROI. Brand-Safe Traffic: Access mainstream, high-quality traffic with full transparency. For Publishers: Smarter Monetization with Competitive Auctions Multiple Demand Sources: Maximize fill rates with diverse advertiser competition. Flexible Monetization: Choose from video, display, push, and other high-yield ad formats. Full Control: Blacklists, whitelists, and floor price settings help optimize revenue streams. 4+ Billion Daily Impressions: Scalable traffic to match any monetization strategy. Whether you're an advertiser seeking optimized campaign performance or a publisher looking to maximize revenue, OnClickA’s RTB technology is designed to deliver results with speed, efficiency, and transparency. Read the full article here

New Telegram Targeting Features You'll Love: Crypto Wallets and Premium Users Boost your ad campaigns with OnClickA's latest targeting tools: crypto wallet targeting, premium user targeting and wallet with money. These features help you reach high-value audiences, ensuring your ads connect with the right people. Crypto Wallet Targeting: Telegram has a built-in wallet feature, allowing users to send and receive currencies and USDT. With crypto wallet targeting, you'll be able to run ads specifically for users who have connected crypto wallets. Premium User Targeting: Access Telegram Premium subscribers, a high-value audience with minimal ad competition. These users are ready to invest in quality products and services. Wallet with money: Access active wallets with real transactions. Target users who are engaged, ready to invest, and drive higher conversions with better ROI. Why It Matters: Save resources by focusing on users most likely to convert, boost relevance by showing ads to the right audience. Start using these OnClickA targeting features today and watch your campaigns bring the results you've always wanted! Start using

Ready to Win Big? Join the daogem.io Giveaway for TON, GEMs, and $300! This holiday season, daogem.io is hosting a contest packed with incredible prizes, including TON, GEMs, and $300 in ad spend. What Is daogem.io? daogem.io acts as an online showcase for projects, helping them get discovered by the right audience. Using GEMs, daogem.io's internal currency, you can promote your project and push it to the top of the platform's rankings. Who Can Benefit from daogem.io? Advertisers: Gain traffic and improve rankings effortlessly using GEMs Webmasters: Attract gaming and crypto enthusiasts ready to engage Influencers: Quickly grow your audience and promote your channels Web3 Projects: Gain visibility, attract a targeted audience, and grow with referral links Users: Earn GEMs through simple tasks to unlock upcoming bonuses and join future activities like airdrops Participating in the daogem.io contest is easy: Go to daogem.io Invite two friends to the platform Win! Completing these steps lets you join the contest, giving you a chance to claim prizes Prizes include: Grand Prize from OnClickA: $300 to boost your project's traffic and top-up needs. Grand Prize from daogem.io: 100 GEMs to help your project reach the top of the rankings. 5 TON for 3 winners 2 TON for 5 winners 1 TON for 10 winners The results will be announced on December 27th in our Telegram channel. Make sure to follow our Telegram channel to stay updated and find out if you're one of the lucky winners! Join Giveaway

Interstitial Ads Are Here for Telegram Mini Apps! OnClickA is introducing Interstitial Ads for Telegram Mini Apps — designed to enhance visibility and engagement for experienced advertisers. Two Formats, One Smart Solution Interstitial Ads come in full-screen and partial notification formats. Our advanced algorithm selects the optimal format for maximum impact, eliminating guesswork. Why Choose Interstitial Ads? Efficient Setup: Sign up, craft a compelling headline, add engaging copy, upload a high-quality image, and launch your ad in minutes. Cost-Efficiency: Our CPC model ensures you only pay for actual clicks, maximizing ad spend and ROI. Optimized Engagement: Our AI-driven algorithm picks the best ad format for maximum user interaction. Get Started Today: Launch now and see results within hours. Ready to elevate your campaigns?

Tired of Low-Quality Traffic? Try the New Rules Function on OnClickA! Low-quality traffic can drain your ad budget fast, leaving you with disappointing campaign results That’s where the Rules Function in OnClickA comes in — it’s your automated traffic filter, designed to keep bot-driven or non-converting traffic away from your campaigns and let you focus on what actually drives results. ✨ How It Works The Rules Function lets you set specific conditions to automatically block poor-quality sources. Whether it’s low engagement sites or traffic that simply doesn’t convert, you define the rules, and the system handles the rest. Why You Should Use It Automated Filtering: Say goodbye to manual blacklist updates. Let the system work for you Improved Efficiency: Focus your budget on high-quality traffic that converts Higher ROI: With better traffic, you’ll see better results—simple as that The Rules Function is like having an extra set of hands on your campaigns, ensuring your budget goes toward traffic that matters. Ready to optimize your campaigns and see better results? Give it a try in your next OnClickA setup!

OnClickA is Heading to Affiliate World Asia 2024 in Bangkok! Affiliate marketers, e-commerce pros, and digital innovators—this one's for you! Affiliate World Asia (AWA) is the Super Bowl of affiliate marketing, and this December, OnClickA will be at the heart of the action Why Should You Care? AWA isn't just another event. With 200+ top-tier speakers, 5,000+ attendees, and workshops packed with the latest strategies, it's the place to level up your game. When: December 4–5, 2024 Where: Bangkok, Thailand Booth: B45 Let's Meet Up! Swing by our booth for insights, networking, and collaboration opportunities. Want to secure one-on-one time? Book a meeting with us now! Can't attend? Don't worry; we'll share the top highlights post-event. Ready to dive into the future of affiliate marketing? Click the link below and check out the full details. Let's make big moves together! Read the full article and plan your visit!