Case Study: Bulgaria Nutra Campaign (Varicose Veins) Generated $1,700 Profit in 5 Days

[dinosvietnam]

I came across an interesting case study on AffiliateFix about running a nutra offer for varicose veins in Bulgaria. The analysis was clear, the data made sense, and the strategy was simple but effective so I rewritten this version for publishers who want to explore new GEOs or test fresh niches.

Exploring a New GEO: Why Bulgaria?

After stabilizing campaigns in familiar markets, I wanted to expand and Bulgaria had been on my radar for a while. I hesitated because I didn’t want to disrupt my existing system, but after chatting with a few people in the community many saying female-oriented nutra in the Balkans performs extremely well I decided to test it.

I contacted the support team for guidance. They recommended starting with a varicose vein treatment product, offering a payout of $26 very reasonable for this GEO.

Angle & Messaging

For creatives, I chose an emotional storytelling approach from the perspective of a daughter caring for her mother:

“My mom didn’t believe it at first… until she tried it and saw the results herself. Since then, she even found new happiness after years of loneliness.”

This emotional angle works well with older women who tend to trust personal stories.

The support team also shared key insights:
✓ best target audience segments
✓ priority cities
✓ campaign setup tips to maintain conversion stability
✓ a trusted Facebook account seller to reduce risks during launch

Ad Strategy

I used my usual “1–10–10” structure. This framework gives the algorithm many testing points early, helping reduce CPL and speed up optimization.

Targeting

Women 40+, dealing with leg pain, varicose veins, fatigue, or confidence issues. This group strongly responds to emotional story-based ads.

Placements

I kept only two placements:

• Facebook Feed

• Instagram Feed

All others were turned off to focus budget on the highest-quality traffic.

Creatives

I used three simple but proven formats:

1. Real varicose vein image + daughter caption

“Mom didn’t believe… until she saw the results.”

This creative performed extremely well, driving many organic comments like:
• “Where can I buy this?”
• “Does it really work?”
• “I want to try it.”

2. Before/After Image

Classic, direct, and highly effective for women 40+.

3. Slideshow Video + Bulgarian AI Voice-over

Approval took longer, but after warming up the fanpage, it passed.

Landing Page

I used a customized LP aligned with the story angle. Personalizing the narrative significantly boosted conversions.

Results After 5 Days

Metric	Result
Total Spend	$590
Leads	100+ qualified leads
Revenue	$2,200
Net Profit	$1,700

The campaign delivered a strong ROI with moderate budget. This indicates that Bulgaria + varicose vein niche still has plenty of room for testing and scaling.

Key Takeaways

Bulgaria is a highly promising GEO for publishers who want:
✓ stable payouts
✓ moderate competition
✓ fast initial results

You don’t need complicated creatives. Just:
• simple visuals that show the real problem
• light localization
• a relatable emotional story

With these elements, you can generate consistent leads and scale smoothly.

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Edited 2 hours ago by dinosvietnam